I cannot say too forcefully that this is good advice

I cannot say too forcefully that this is good advice, especially tips 2 & 5. Readers want *Authentic* authors, not formulaic ones. When I wrote the YA book, “The Man Who Was A Santa Claus” (http://www.amazon.com/-/e/B00QXAWK9K), I wrote it for the son of a friend (now 7YO next month). I pictured him, reading it, looking at the dedication, and asking if it “was for him?” I hoped a look of pride and love, when I said . “Yes.” I wrote it for Sawyer, but also for all other children, like him. Just like JK Rowling wrote Harry Potter, for herself, and her children. In the process, she reached a *lot* of others. =8-0
To me that is what tip #5 is all about. To picture all the other people who might read what you wrote, and feel *as if you wrote it just for them.* I’m reading the latest Safehold book “At the Sign of Triumph (_#9_) and feeling as if I’m back with old friends. Not that I’m reading about people I will ever know in person, but as if I’m reading their letters to home. That is the mark of a real master (there are not that many at any time, but you can recognize them). Look at the books that stand the “test of Time,” and all have that feel. If you can write books that you like, and have that feel of being written for the individual reader, you are doing well. No matter how tempting it may be, do not write from a template, or “to the market,” because the time it takes to each people, the market may change.
I’m going to a panel at InConJunction (July 2-4, Indianapolis), about how “Romance” may be killing their own market. Everyone is writing NA (New Adult, i.e. soft core porn) because it is “popular.” But, what happens when the public taste changes? Soft and Hard Core Porn has a market, a fairly small one, relative to the rest of even “Romance,” but don’t let that fool you. OTOH, Christian Romance (the marry a Billionaire type) is up *430%,* in kindle. I’m seeing a _lot_ of “Clean” romance books showing up, which, IMO, means the market is changing. Those “chasing the market” will find their books suddenly not selling. If you like a particular fad, write to it, but don’t focus all your effort on it. Surf the wave of popularity, but don’t try to ride it too long. The “wipeout” can be very painful.
Be the very best author that you can, and have a long, financially happy career. See me at a convention, and tell me how glad you are that I said to do that. 🙂 It will make the effort to pass on all this info, worth it, for me. A lot of Pro writers, have given good advice at panels (that I paid attention to) over the years. Now, I’m trying to do it for other “new” authors.

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